I would do shows for basically free. Like I would tell them to give me a place to stay and enough for the bus. I would go on Greyhound buses to New York, to Toronto, which is really how I built my fanbase - like, the strength came from Toronto, so I think that’s what made the OVO thing possible. Just stepping outside of my comfort zone. What would you say helped you reach that level of success where you were getting recognition from OVO and all these new fans as well? You mentioned that you started at a young age but didn’t start to gain traction until about 2015. That was the first time I felt like things were happening for me. Well, I got a notification from people on Twitter like “Nessly’s on OVO!” like the day before or after my birthday, so it felt like a gift. How did it feel to get that OVO stamp of approval? I didn’t send any emails out - and I have gone that route before - but this was all God. Some of the big looks I received were from OVO Radio, HotNewHipHop, and this was all off of my energy, nothing forced. So when average people were uploading songs that got like 150 plays, I was getting 10,000, 20,000 plays, and that’s when I first made the realization, like, “Wow, I’m starting to gain traction and a real fanbase.” I came from SoundCloud when it was still emerging as a platform and it was at the time when 10,000 plays felt like the equivalent of 10 million plays.
I started to get love from all over with my origins on SoundCloud. I was breaking a lot of boundaries as far as play count. I didn’t realize it would start having some movement until maybe 2015.
I’ve been making music since I was 12 I’m currently 23. I’ve always thought it was major, but not when I started making music. Let’s go back to the moment music became a major part of your life. It didn’t take long for others to catch on to Nessly’s wave, as the Atlanta upstart channels the melodic, trap-laden style that makes up much of Atlanta’s signature sound but fuses it with his own distinct flair to create a sound he says is indefinable.īelow, Nessly discusses his “constantly evolving” sound, his new project Wildflower, and Atlanta’s role in shaping hip-hop. “I was like, finally, my foot is in the door.” I didn’t feel like it was just a hobby, even though it was never really a hobby for me,” he told Billboard. “That was the first time I felt like things were happening for me. After getting the attention of media outlets, especially OVO Sound Radio, Nessly’s confidence skyrocketed. Harry Styles Performs 'Harry's House' In Its Entirety at 'One Night Only in NY' ShowĪs an aspiring artist with big dreams of entering the rap realm, Nessly said he churned out songs daily in order to perfect his craft, but it wasn’t until 2015 that he started to see the fruits of his labor, as his play count on SoundCloud rapidly increased.
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